After-Sales Service Seminars

With improving product quality and longer new-vehicle warranties, the decreasing numbers of servicing visits has emerged as a new problem for dealers.
The decrease in servicing opportunities for managed customers following the end of the warranty period has also had a significant effect on servicing sales.
ASWA has been involved in the field of after-sales marketing from an early date. We are certain that in this field as well, it is the relationships with the customers that are of the greatest importance.
We have concluded that the use of data management programs and strategic after-sales marketing that is in line with customer lifetime values are essential, and we are focused on staff motivation and skills in order to ensure business success.
Instructors who are highly experienced in the field provide service advisor seminar programs that incorporate specific case studies in order to improve customer-handling skills, improve CS, and increase servicing visits.

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